May 22, 2025
This week, I sit down with Danielle
Mashuda and Maddy
Lafferty, the co-founders of Keystone
Artist Connect — a full-service resource for artists
navigating today’s music industry.
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With over 24 years of combined experience, Danielle and Maddy bring
serious expertise in artist management, tour booking, social media
strategy, and large-scale event production. Their mission? To
provide comprehensive support for local, regional, and national
acts looking to grow, thrive, and take their career to the next
level.
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They stop by the studio and talk to me about what goes into
managing artists beyond just the music, the logistics (and chaos)
of planning and booking tours, how they’ve built trust and
collaboration with a wide range of creatives, and the exciting news
of their recent purchase of one of Pittsburgh’s most iconic
venues Club Cafe.
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Whether you’re an artist, production nerd, or just curious about
what it takes to bring music to life behind the scenes, this
episode is one you don’t want to miss. Thanks for listening!
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Yinz can SUBSCRIBE & WATCH here!
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